How Is “Fake It Till You Make It” A Good Strategy

Good strategies come in many forms, so how does “fake it till you make it” stack up.   When you start a new journey and need to show your expertise, many will say that science proves you can actually fool yourself and others that you are successful.     Let's break it down and see. … Continue reading How Is “Fake It Till You Make It” A Good Strategy

Self Image With A Customer Perception | Empathy Mapping

Self Image With A Customer Perception | Empathy Mapping   What is it that you could gain with your customer’s perception?  Have you ever produced an Empathy Map to help you gain your self confidence that you are reaching the ones you want?   Why am I still doing what I am doing?   How … Continue reading Self Image With A Customer Perception | Empathy Mapping

#1 Sin of Marketing | Don’t Be Boring

#1 Sin of Marketing | Don’t Be Boring   Marketing is one of the oldest things that the world has known.  It is in every place you turn, but there are way to do it right and ways to turn people away.  The #1 sin in marketing is that you are boring.      Don’t … Continue reading #1 Sin of Marketing | Don’t Be Boring

Brand Tagline | Attractive Slogan | What’s Your Punchline

A Brand Tagline is something that is recognizable and grabs your attention. An Attractive Slogan is something that leaves a lasting effect. So when you are branding and creating a logo, this is very important. You want to be attractive and remembered. What's Your Punchline

Are You Killing Your Ideas Before You Even Get Started | How To Talk To Yourself

Are you killing your ideas before you even get started? How To Talk To Yourself. What am I doing wrong. What is it that you say to yourself first thing in the morning?